Car Finance / Ford to sell hybrid and traditional versions of Lincoln MKZ at same price
Ford is expected to offer the hybrid version of its 2011 Lincoln MKZ at the same, low price of the version with a traditional gas-powered engine, the first time an American carmaker would make such a move.The 2011 Lincoln MKZ sedan is expected to cost about $35,000 for both the hybrid and traditional versions, so those who want to drive an environmentally friendly car won’t have to pay extra for it, according to the Detroit Free Press.
The news source views the decision by the Dearborn, Michigan-based automaker as a savvy marketing ploy that could potentially capture some more attention for the Lincoln brand, which has lagged behind other luxury cars so far this year.
The Lincoln MKZ hybrid is expected to become available this fall and is also expected to get great gas mileage compared to the traditional version. The news provider says that the hybrid version will double the fuel efficiency of the traditional one when it comes to driving in the city.
Whether drivers decide to buy the hybrid or a fully gas-powered version of the Lincoln MKZ or another car brand they should consider visiting an online direct to consumer auto finance provider when looking for an auto loan.
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